Which is probably what GOG needs if it wants to end up as more than just a boutique platform for CD Projekt's own games. But the promise of increased curation and re-commitment to absolutely, positively no DRM is a consumer-focused commitment-practically a plea to its existing fanbase-and that's bound to have an impact on what ends up on its storefront in the future. Nielubowicz clarified later in the presentation that the changes will be mainly behind-the-scenes and "should not have any direct influence on GOG sales" of games by either CD Projekt or external studios. The same is presumably true for the CD Projekt online services that are being moved to CD Projekt Red: The external support operations being provided by GOG are causing losses, and so they're being cut. The financial losses incurred by GOG sound primarily structural, which explains the internal changes-by pulling out of the Gwent consortium, for instance, GOG will no longer be responsible for expenses incurred by the service (and also won't get its portion of the revenues, but apparently that doesn't justify the expense). But its greater ambitions were made clear with the release of GOG Galaxy, an optional launcher released in 2015 (the vastly updated GOG Galaxy 2.0 launched in 2019 and is in "open beta"), and an increased focus on new game releases.
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The storefront launched in 2008 as Good Old Games, a niche platform focused on retro PC games and no digital rights management: Unlike Steam, GOG users could simply download full games to their PC and do whatever they wanted with them, without requiring an external launcher or internet connection. It's interesting to see CD Projekt opting for a "return to its roots" approach to changing GOG's course. "First and foremost, we've decided that GOG should focus more on its core business activity-which means offering a handpicked selection of games with its unique DRM-free philosophy." "Regarding GOG-its performance does present a challenge and recently we've taken measures to improve its financial standing," CD Projekt chief financial officer Piotr Nielubowicz said in an investors call ( transcript).